Beautycounter to enhance packaging circularity

CosmeticsDesign spoke with Beautycounter Vice President of Security and Sustainability Colin Worth in regards to the new partnership and what it means within the context of magnificence sustainability.

This interview was carried out through electronic mail.

To start out out, inform me a bit in regards to the takeback program.

We’re thrilled to associate with Pact Collective. This partnership will assist us tackle a near-term hole within the circularity of a few of our packaging. We acknowledge that a few of our legacy packaging will not be at the moment curbside recyclable in observe, which suggests it might find yourself in a landfill or someplace it doesn’t belong. We need to present our prospects with an choice for extra accountable stewardship of these supplies till we’ve transitioned these packaging methods out of our portfolio.

Shoppers can mail again empty Beautycounter packaging (and packaging from different manufacturers) which can be onerous to recycle by way of curbside applications, corresponding to lipstick containers, compacts, and tubes. Those that are near considered one of our retail areas in Los Angeles, Denver, New York and Nantucket can drop off eligible packaging in-store. 

Higher design choices and smarter supplies choice knowledgeable by lifecycle evaluation are key components of enabling the transition to extra round packaging. 

How does this program match into Beautycounter’s broader sustainability plans?

Beautycounter was based to get safer merchandise into the palms of everybody. We work tirelessly to develop high-performing merchandise which can be safer for folks and the planet.

Whereas unparalleled security is a foundational factor of our clear magnificence promise, our definition of unpolluted doesn’t cease there. Beautycounter believes that clear means committing to addressing all of the supplies points that contact our enterprise, our stakeholders and the communities the place we function.

We will be happy to hear your thoughts

Leave a reply

Enable registration in settings - general
Compare items
  • Total (0)
Shopping cart